The beauty industry is constantly evolving, and 2024 brings exciting new makeup trends that emphasize both creativity and natural beauty. This year, we're seeing a wonderful mix of bold expression and minimalist elegance.
1. Glossy Skin
The dewy, glass skin trend continues to dominate in 2024, but with a more refined approach. Instead of all-over shine, makeup artists are strategically placing gloss on high points of the face for a naturally luminous effect. The key is balancing dewiness with strategic powder placement to avoid looking oily.
2. Graphic Liner Reinvented
Graphic liner has evolved from sharp, precise lines to more artistic, watercolor-inspired shapes. Expect to see soft-edged, colorful liner looks that frame the eye in unexpected ways. Pastels and jewel tones are particularly popular this season.
3. Bold Blush Placement
Blush has moved beyond the apples of the cheeks. The "sunburn blush" trend places color across the nose and cheeks for a sun-kissed effect, while "draping" extends blush up toward the temples for a lifted appearance. Don't be afraid to experiment with placement to find what most flatters your face shape.
4. Skinimalism
The "skinimalism" movement focuses on using fewer products to achieve a natural, skin-like finish. Tinted moisturizers and sheer foundations are replacing full-coverage options, allowing natural texture and freckles to show through. This approach celebrates real skin while still providing enhancement.
5. Statement Lips
After years of mask-wearing, statement lips are making a triumphant return. Berry tones, brick reds, and chocolate browns are particularly trendy this year. The finish is moving away from matte toward satin and glossy textures that give lips a healthier appearance.
To incorporate these trends into your makeup routine, start by investing in quality skincare to create the perfect canvas. Remember that trends are meant to be interpreted and adapted to suit your personal style and features. Our makeup artists at MildStructure Studio can help you find the perfect way to wear these trends for your unique look.